Privacy Policy
Last Updated: 10/15/2025
This Privacy Policy describes how The Idea Farm, L.P. [and its affiliates] (“we”, “our” or “us”) collect, use, store and disclose your personal information we obtain through this website (the “Site”).
By visiting the Site, you agree to be bound to the terms and conditions of this Privacy Policy and our Terms of Use, which may be updated by us at any time. Your continued engagement with the Site after any such revisions indicates that you accept and consent to them, so please check this Privacy Policy periodically for updates. If you do not agree, please do not use or access the Site.
Information Collected
We or our technology service provider may collect certain information you provide voluntarily by webform or correspondence through the Site, including:
- Your name, contact information and email address.
- Any other text information you voluntarily provide to use through any “contact us” feature.
We may use cookies and similar technologies (such as web beacons and pixels) to automatically collect technical information on your use of the Site or with respect to your engagement with the content we distribute to you (if you subscribe to receive our newsletter and other information from us) (the “Services”).
Cookies are small text files that are stored on your device when you visit a website. They help us recognize your device and remember certain information about your preferences. The cookies we may use are categorized as follows:
- Essential Cookies: These cookies are necessary for the functioning of the Site and enable you to navigate and use its features. For example, we use reCAPTCHA technology to protect our registration forms from spam and abuse.
- Analytical/Performance Cookies: These cookies collect information about how you use our website and help us improve its performance and functionality.
We do not use any advertising or targeting cookies. By using the Site, you consent to the placement of cookies and similar technologies on your device. You can manage your cookie preferences through your browser settings. Please note that disabling certain cookies may affect the functionality of the Site.
We may also use web beacons (which are also known as pixel tags and clear GIFs) on our Site and in our HTML formatted emails to track the actions of users on our Site and interactions with our emails. Unlike cookies, which are stored on the hard drive of your computer or mobile device by a website, pixel tags are embedded invisibly on webpages or within HTML formatted emails. Pixel tags are used to demonstrate that a webpage was accessed or that certain content was viewed, typically to measure the success of engagement with our emails and to compile statistics about usage of the Sites, so that we can manage our content more effectively.
Use of Your Personal Information
We use your personal information for the following business purposes and as otherwise described in this Website Privacy Policy:
- To provide Services. We may use your personal information to fulfill or meet the reason you provided such information. This includes our use of your personal information to provide, operate and improve the Services provided to you, as well as understand your interests and personalize your experience when visiting the Site. We may use your information to verify your identity or to communicate with you in relation to the Services, including by sending announcements, updates, security alerts, and support and administrative messages.
- For marketing and promotional communications. If, as permitted by law, we send marketing or promotional information, we may use your personal information for such marketing, research and other business purposes. You can opt out of our marketing and promotional communications, as your consent is required to receive such communications.
- To improve our services and customer experiences. We may use your personal information to present the Site content in the most effective manner for you and for your computer, to administer the Site and conduct internal operations including for troubleshooting, testing, and research, and to enable your participation in the Site’s interactive, social media or other similar features.
- To promote safety, compliance and fraud prevention. We may use your personal information as we believe necessary or appropriate to: (a) protect our, your, or others’ rights, privacy, safety, or property (including by making and defending legal claims); (b) enforce our Terms of Use; and (c) protect, investigate, and deter against fraudulent, harmful, unauthorized, unethical, or illegal activity.
- With your consent. On other occasions, we may specifically ask for your consent to use your personal information for the purpose(s) that we explain at that time.
If you have provided us with non-personally identifiable information, including anonymous information and aggregate data, we may use such non-personally identifiable information to understand better how visitors use the Site, research demographics, interests and behavior, improve the Site, provide visitors with information and for other similar purposes.
Information We Disclose
It is our policy to not disclose or share your personal information, except in the following circumstances or, with respect to certain non-public information protected by federal law, as otherwise described in our separate Privacy Notice provided to those who engage with us for investment services:
- With affiliates. We may disclose your personal information with our affiliates for our and our affiliates’ everyday business purposes or purposes consistent with our policies.
- With service providers and other third parties. We may disclose or provide access to your personal information with third-party companies and individuals that provide services on our behalf or help us operate the services (such as customer support, hosting, analytics, email delivery, marketing, database management services, marketing services, and services for reconciliation of accounts). These third parties may use your personal information only as authorized by their contracts with us.
- With professional advisors. We may also disclose your personal information to professional advisors, such as lawyers and insurers, where necessary in the course of the professional services that they render to us.
- As required or permitted by law. We may disclose your personal information for compliance, fraud prevention and safety purposes. We may preserve or disclose your information if we believe that it is reasonably necessary to comply with a law, regulation, or legal request or to protect our and your safety, property, or rights. However, nothing in this Website Privacy Policy is intended to limit any legal defenses or objections that you may have to a third party or government request to disclose your information.
- With your consent. We may disclose your personal information with your consent and for any other purpose that we disclose to you when you provide the information.
We do not sell your personal information.
Information Security
In order to prevent unauthorized access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure information. Nevertheless, due to the nature of the Internet and Internet technologies, security and privacy risks cannot be eliminated and we cannot guarantee that information will not be disclosed in ways not otherwise described in this Privacy Policy.
Children
Children are not eligible to use the Site. The Site and our services are not directed to, and we do not knowingly collect personal information from anyone under the age of 18.
Other Do Not Track Signals
Our Site is not designed to respond to “do not track” signals received from browsers.
Changes to this Privacy Policy
We may amend this Privacy Policy at our discretion and at any time and will indicate the effective date of the amended version.
If you have any additional questions, please feel free to contact us any time at [email protected].